Horror business

What is it about being frightened that speaks to us on such a visceral level? Anyone with even a base level of psychological knowhow will probably tell you it’s an instinctive feeling from being hunter gatherers and being hunted and yadda yadda yadda something about your childhood.

But why now, in a world of instant noodles and Netflix do we still get a kick out of being petrified?

Before I start, I barely fall into this camp. I like a good spook, but on my own terms. I’ve been asked to go to … Read on

Reasons why we’re glad Summer is over (until it gets too cold)

Summer gets an easy ride. The proverbial life of the party, the time of year that is celebrated the most in popular culture and good music (hey now, if Roy Ayers loves the sunshine then who are we to argue?)

But is summer that great really? Especially as Brits, we think we want constant glorious weather, baking hot sunshine, long days turning into long nights, but we can’t handle it and, well, it can be a bit crap.

Now, I’m not claiming to talk for anyone but myself here, but I’m quite glad that summer is behind us for another … Read on

Wordscapes Manifesto – Point 6 We like to seek out the new – whether that’s a new business, idea or perspective

Our client work is the place where our worlds collide. The place where our 30-odd combined years of experience meets the stories of new ideas and innovations we track down for Ethos.

We see our role as very ‘human’ – we’re not necessarily tech, or digital, or print, even. Our role is to listen, ask the right questions, and then work out the best way of getting the results you want. And, because of that, we’re not wedded to rigid ways of doing things – although, as we talk about in part nine, we’ll certainly tell you if we think something … Read on

What’s on: November

I promise I have tried not to include too many Christmas events in the following list. There are a couple though – Liverpool certainly does entertaining when it comes to this time of year.

Notable days to keep an eye out for in November include Chaos Never Dies Day on 9th (welcome to my world), a team favourite – World Kindness Day – on 13th, International Men’s Day on 19th (thanks to Richard Herring for the heads up on that one!) and finally – thank me for the warning later – it’s … Read on

Field Notes

It’s the end of September, and I’d been eagerly anticipating an email from Field Notes for a few weeks. The email in question would tell me what the Fall Edition notebooks would be.

I started my quarterly subscription a couple of months back with the Summer Edition – the Three Missions pack – which came as two sets of three notebooks, consisting of a notebook each for the Mercury, Gemini, and Apollo space missions. Each set came with three “Punch-Out and Assemble” Mission-Specific Crew Capsule Models for each of the missions. They also arrived with a limited edition Three Missions vinyl sticker; two sets of original … Read on

What’s On: October

A quick poll in the office concluded that October was our favourite month of the year. Apart from November, of course. And in fairness, someone did say December. I digress. Team Wordscapes loves this time of year, cold days, dark nights, time to put the heating and autumn duvet on, Strictly back on the telly, not having to come up with excuses to eat marshmallows in large quantities, and four-fifths of the team have birthdays. And, as ever, Liverpool and the surrounding areas don’t disappoint with things for everyone to do.

Notable days (apart from 7th which sees the return of … Read on

Wordscapes Manifesto – Point 5 We believe in collaboration. It allows us to do more; do better stuff and exposes us to a wider range of ideas. Which is better for our clients.

We’ve been talking a lot about collaboration recently – largely because we’ve just written the introduction to the collaboration chapter of a book we’re writing at the minute (Spring – pre-order it today). As we talked and wrote, it dawned on us that almost all of the work we do as a business is a product of collaboration. In fact, in one way or another, all of it is.

Collaboration means we can do stuff beyond the capability of our small team. Collaborating with a graphic designer or design agency means that we can turn our words into powerful images … Read on

What’s On: September

Good grief. How did that happen?! You know what I’m talking about. The kids are back at school, next thing, the shops will be loaded up with Christmas decorations and the festive season will be in full swing before we know it. So that’s something to look forward to.

Longtime readers of this page (all 8 months of it) will know of my love of cats and September doesn’t disappoint. As well as being Happy Cat Month, it also kicks off with Ginger Cat Appreciation Day on 1st. Another notable cute animal day is International Red Panda Day on 19th and … Read on

We could be heroes, just for one day

The middle week of August saw a lot of talk of heroes. Specifically, great female role models: women who weren’t afraid to stand up and do things their way; to dare to make a difference.

And, unquestionably, the experiences I had as a child, a teenager, and since, have been moulded by their actions and aspirations. Madonna turned 60 on August 16. Aretha Franklin – the Queen of Soul; the first woman to be inducted into the Rock and Roll Hall of Fame. The woman who was a family friend of Martin Luther King, and sang at Barack Obama’s inauguration … Read on

Manifesto 04. While we love what we do, it’s not always plain sailing. If something’s worth doing – it’s worth doing well. It feels like work.

When people say, ‘find a job you love and you’ll never do a day’s work in your life,’ I don’t believe them.

When you give it your all, work feels like work. It can be challenging and tiring and sometimes you have to meet crazy deadlines, because that’s the job. Of course you can love what you do – and we do – and still find yourself stressed or overwhelmed, or mulling something over because you’re trying to work out the best way of doing it.

Work is work. And, while we talk a lot about working with people … Read on