Spring

Published: November 2018

ISBN: 978-1-9993375-0-6

Project type: words, books, design

Print run: 2,000

The stories we heard over and over again for Ethos got us thinking about creating a companion to sit alongside the mag – something practical, driven by the advice of people running businesses and ploughing their own furrow.

Having championed some of the best organisations doing brilliant business, we mined them for their expertise, stories and struggles, including them alongside the lessons we’ve learnt through our combined 30-odd years running small businesses, freelancing, and trying to carve out careers we love.

We created a practical book for freelancers, entrepreneurs and start-ups – or anyone who wanted to map out and think of their day-to-day activities, try something new or take the next step.

Following the success of our Ethos crowdfunding campaign, we launched a new Indiegogo crowdfunder, jumping for joy with each pledge that rolled in – and trying to guess where in the world the next one would come from. 

We used our network of peers and contacts to help spread the word in any way they could, whether a simple retweet, inclusion in a newsletter, or through word of mouth. We really couldn’t have done it without the relationships we’ve formed over the years.