Studio School

Project type: words, websites, social media, books, design, magazines/newspapers

Print run: 1,000 and a second reprint of 1,000

A lot of the work that excites us can be boiled down to ‘community’. We love to serve our community of clients and contacts. We love to help those who serve their community. And we love to connect with those in our physical community. The latter was part of the reason for our involvement with the Studio School.

The Studio School offers something different compared to traditional high schools. The onus is on developing the next generation of technology professionals, placing emphasis on the core skills to set pupils up in the ever growing tech and design worlds.

A cornerstone of the Baltic Triangle, the Studio School works with many of the tech companies and developers in the area to give its students vital work experience and professional advice. It’s an approach to secondary education that is still relatively new, but will hopefully break out of its niche as the world becomes increasingly more digital.

What the Studio School needed from us was a way to sell its vision and services to the more sceptical parents, as well as to the many potential students and families who didn’t even know that moving to a new secondary school at 14, was an option. The Studio School had worked with various agencies and teams on this and that in the past, but needed someone to tie it all together and project a coherent uniformed voice – that’s where we came in.

We worked extensively to craft and shape the story of the school, designing and creating its prospectus from the ground up and showing why it was the leading digital orientated school in the Liverpool city region. We also handled all the school’s marketing campaigns, such as public relations, press releases and blogs, and by running the school social media accounts, engaging directly with the audience it needed to reach.