11 We work hard, and we like having fun. We spend a lot of time at work, so we want to spend it with people we enjoy spending time with.
We’re not ‘it’s not personal, it’s just business,’ people. Why would you behave differently outside work to when you’re at work? That sounds exhausting.
Work, like life, requires commitment; for people to do the things they say they will and, sometimes, to make difficult decisions. To be thoughtful of the people around them, and value their expertise, time and happiness. You do all of these things in the hope that they work for most people; that clients and colleagues are happy and that days are rewarding and productive.
Because we’re guided by the same values, whether we’re at work or not.
We’re dead lucky that most of our work comes through word of mouth. So people probably have a bit of an idea about us before we start. We don’t have to pretend to be something we’re not. Because we don’t think that makes for honest, sustainable, long-term relationships.
Our work’s heavily deadline-driven, so there are times when we just need to get the work done, regardless of whatever else we’ve got going on. Events and activities spill into our evenings. In the land of the tiny – of the microbusinesses and freelancers – work and life are intertwined.
We spend a lot of time together, so we want that time to be enjoyable. Divisions between work and home; work and fun are too blunt. We work hard, we like having fun and – working or not – we want to spend that time well, with people we enjoy spending time with.